Entertain or Die: The Myth of the Short Attention Span
Grabbing them is one thing. Holding them is another thing altogether. You have to do both to keep your audience.
How to Shoot Video That Doesn't Suck
The world is drowning in video, and most of it sucks. Learn how to shoot video that people will want to watch.
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Latest Posts
Free Download: Our 5-hour Video Boot Camp Lesson Plan
Are you a teacher? Have you ever been trapped watching student video that felt longer than the school year itself?
To Cut or Not to Cut
Transitions speak to viewers. Here's how to make sure yours are saying the right things.
Your Questions, Answered
To Cut or Not to Cut
Transitions speak to viewers. Here's how to make sure yours are saying the right things.
Can a 90-Minute Lecture Video be Great?
Ummmmmm...probably not. Here's why, and how you can nonetheless make it pretty damn good.
Finding the Hidden Script
A reader asks "How do I create a narrative from unscripted video when I have no control over what's going to happen?"
Can a Nature Video Tell a Story
You can't make a video story out of scenery— but you can make one out of nature. Here are tips to storify your nature videos.
Do I Need a College Degree for a Career in Film?
Parents push for college, kids pushes for just doing the work. But do you need a degree for a career in film?
How Do I Get to Direct a Movie?
Getting to direct a movie is a mysterious process. Yet people manage to do it. What's the secret? There are two.