Intrigue is the currency of modern entertainment. It’s the art of making people want to find out more.
Skillful storytellers don’t get you to turn page after page by telling you what happens next. They get you to turn the page by making you wonder what happens next. That act of wondering– of needing to know– is intrigue. It’s what makes you stay with the story. Your curiosity drives you to turn the page.
And so it is with video. Intrigue keeps you tuned in. This is obviously true for video that tells stories (movies tend not to start with … Read the rest