50 Ways to Shoot One Thing (p. 140)

From How To Shoot Video that Doesn’t Suck, Page 140

Imagine this video:  At a retail in-store appearance in Hollywood, the costumed movie superhero steps out of the limo and walks through the store.

Shot from adult height, we see the character shake hands with the store manager and the tops of heads of children as we pass by. But if we kneel down to child level, suddenly we’re in another world. We see kids’ faces light up as this cartoon-come-to-life walks past, their anguish as they decide whether to approach, and their joy when they finally get a … Read the rest

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