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Steve Stockman
Steve Stockman In Video Marketing, For Pros

Why Shoot Better Video?

Why shoot better video?  A history lesson:

All technology starts in the “Gee Whiz” stage.  That’s where you get points just for having something that can do that…whatever it is.  The first working escalator was installed at Coney Island as a tourist attraction.  Yet today you hardly ever hear someone say, “Let’s go to the mall!  They have escalators!”

And once upon a time streaming video on the web was so amazing that people would watch anything. Sure, the video was amateurishly shot, and it was smeary and flash-y and didn’t look that great, but hey!  It was video!  And … Read the rest

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Top Posts

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  • Better Home Video 24
  • Feature Film 21
  • Television 18
  • For Pros 114
  • Press 19
  • Your Questions Answered 75
  • Examples from the Book 13
  • 12 Tips to Improve Your Video NOW 13

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