… Read the rest
I’m wondering about demo reels. I’ve worked professionally as a producer (public affairs) for a local TV station, but after re-educating myself in a night program at Emerson College, I want to go off on my own. One of my tasks is coming up with a great sizzle reel.
Any thoughts on structure, contents, or style?
PS: I bought your book last week at Barnes & Noble. It’s not an exaggeration to say that I devoured it, and I’m still rereading sections over and over again. Problem is, I tend to read it before bed and it keeps
Blogworld and New Media Expo rolls into the Los Angeles Convention Center November 3-5 for an exciting weekend that I understand is being filmed for “Nerdy Introverts Gone Wild” on Spike. Or maybe not.
If you’re a blogger interested in using more video, you might want to check out my session Friday November 4 at 3pm. Not surprisingly, it’s called “How to Shoot Video that Doesn’t Suck: 10 Things Bloggers Need to Know.” Who knows, if I’m feeling really frisky, I may go to 11. Or even 12!
Register! Attend! Use this cool VIP code and … Read the rest
I spoke this past week in New York to the Publisher’s Advertising and Marketing Association. Great location (Random House on Broadway), great sandwiches (chicken and pesto on a great baguette) and lively discussion (scroll down here for coverage) about the need for publishers to upgrade their commitment to video as a promotional tool (read: spend more time and money.)
We talked about 10 Things Book People Need to Know about Video, but since most of them apply to most businesses, I’m reprinting them here: