From How to Shoot Video that Doesn’t Suck, Page 25:
Before you shoot your next video, brainstorm a long list of why you’re doing it and how you want to treat the audience. Select the most useful thoughts from your list and keep that in mind as your intent, or purpose. Let your intent live in your mind, and your video will instantly take on a life it may not have had before.
Here’s a video I co-directed for Summer Stars Camp for the Performing Arts. Summer Stars teaches disadvantaged kids ages 11 to 14 how to … Read the rest