Checklist: 20 Questions to Make Your Video Great

Since everyone alive today has been watching film and video from birth, we all have some idea of what bad film and video look like.  It’s that stuff you click out of instantly on your browser or your remote, often within 15 seconds of starting it.

“I know bad video when I see it” works great when you’re the consumer, but not so well when you’re the creator. Creators not only need to know bad video when they see it, they need to know bad video before they see it.  Ideally even before they start shooting it.

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Respect the Process Podcast

I just discovered commercial director Jordan Brady’s podcast, Respect the Process.  I discovered it when he invited me to be on it, but it turns out I’m late to the party– he has a ton of subscribers and some really great guests.

The podcast is now up.  Jordan’s beat is creativity and (surprise!) process in film, video and entertainment, which I’m always happy to talk about and learn more about. We covered a lot of information– about shooting video, how to get started in unscripted television, and how he once shot a spot in my garage.

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